Marketing, communication, Digital
Coordinateur Presse et Médias CDD
US Embassy Dakar
L’Ambassade des États-Unis à Dakar recrute un Coordinateur Presse et Médias – Rémunération attractive
US Embassy Dakar hiring Press and Media Coordinator.
- Salary: 18,734,650 CFA/year
- Closing date: 4 August 2023
Duties
The Press and Media Coordinator monitors Senegalese press and media coverage of issues of importance to the United States. Identifies and advises Mission leadership on strategies for promoting accurate and balanced Senegalese press and media coverage of U.S. foreign policy and American interests, correcting misinformation and countering disinformation. Builds productive relationships with press and media professionals in person and online. The Press and Media Coordinator works under the direct supervision of the Strategic Content Coordination Specialist (SCCS) or Public Affairs Officer (PAO) designee and has no supervisory responsibilities.
Job requirements
- A university degree in Journalism, Communications, International Relations, Political Science, Economics, or local equivalent is required.
- Four (4) years of experience in a media outlet, international organization, government, or the private sector, with experience in communications, journalism, public relations, or public affairs is required.
- Level 4 (Fluent) Speaking/Reading/Writing English is required; Level 4 (Fluent) Speaking/Reading/Writing French is required.
Job knowledge
Detailed knowledge of U.S. foreign policy objectives and American interests in Senegal, especially as they apply to press and media professionals, outlets, and online publications, is required. Comprehensive understanding of Senegalese press and media institutions, professional journalism standards and practices, and trends in audience preferences for information consumption (print, TV, radio, online) is required. Must have an understanding of communication trends in the region and internationally as they affect the Senegalese information landscape and must be familiar with influence patterns in information flow. Must have knowledge of marketing techniques, market analysis, and audience analytics in Senegal.Skills and Abilities:
- Analytic Skills: Ability to identify, analyze, predict, and continually assess the attitudes of press and media outlets and information consumers across a wide range of thematic policy areas is required. Must have strong analytical skills to match specific U.S. foreign policy objectives with relevant Senegalese attitudes, perceptions, and stereotypes and the ability to conceptualize how best to use the full range of PD communication and program tools to move those attitudes in positive ways. Must have the ability to advise senior PD and Mission leaders of opportunities to promote Mission objectives with key audience segments and identify creative approaches to address sensitive challenges. Must be able to perceive significant changes in the Senegalese influence landscape and to adjust press and media operations and products to maximize balanced coverage for priority audiences.
- Communication and Interpersonal Skills: Must have excellent customer relations, interpersonal, and cross-cultural communication skills. Must be able to identify influential voices in both traditional and digital information outlets and engage them to positive effect. Must be able to communicate effectively in formal and informal situations on nuances of U.S. policy. Must have excellent written and oral communication skills in order to speak publicly; write reports, press releases, and other products; engage in online forums; and contribute to publications in English and French. Must be able to tailor communications to fit formal and informal situations. Must be able to brief U.S. officers and visitors on a variety of issues and interpret between English and French for public programs.
- Management Skills: Strong event and management skills are required. Must be able to organize and run events such as press conferences, interviews, workshops, and journalism training seminars, often on short notice or in emergencies.
- Technical Skills: Good keyboarding and data entry skills are required; excellent familiarity with electronic discovery tools, in particular the Internet, and standard information retrieval practices and procedures is required. Thorough knowledge of various computer software programs, specifically Microsoft Word, Excel, and databases, as well as PD-specific software, databases, and reporting tools, is required. Knowledge of PD-specific funding authorities is required. Detailed knowledge of and the ability to use digital platforms, tools, and products are required. Must have good numerical skills to develop budget projections and statistics for press and media analytics. Must have basic familiarity with TV and radio production skills to oversee logistics for press and television coverage. The ability to use social media and mobile platforms, photo editing software, photo and video sharing sites, and podcast creation tools is required.
- Availability: Must be available to travel throughout Senegal and Guinea-Bissau.
